Sourcing Sensitive NYC Households with Children data

Columbia University’s Neuroscience Lab requested CRST/Cornerstone help source a comprehensive list of New York City families with children between 3 and 7 years of age. CRST used multiple consumer data choices, arriving at a combination of vendors to There important Federal Trade Commission regulations surrounding use of children and elderly data (link: https://www.ftc.gov/legal-library/browse/statutes/childrens-online-privacy-protection-act) and Cornerstone Services is aware of prevailing FTC requirements. The data was verified and then appended for phones which further required a second level review to ensure FTC regulation compliance. Ultimately, well over 135,000 records were sourced for a combination of (approved) personalized mailing and telephonic outreach.