Waste Management


Project Overview: Customer Notification Letters

Location: Albany, NY

Industry: Waste Management, Recycling

Website: https://www.wm.com/us/en/location/ny/albany

Waste Management needed to create personalized customer letters that detailed service area changes. CRST was tasked to create full color personalized letters which were printed and mailed quickly at First-Class Mail rates. A second page of the letter, also personalized, was further added in order to provide a calendar graphic which would underscore the service pick-up dates. Although the letter used a rather straightforward B/W reg. envelope, CRST was still able to provide reliable personalization with a name-address-match between the merge letters and the addressed envelopes. Ultimately, a simple a professional mailpiece which helped maintain Waste Management’s professional appearance and evidence its commitment to its customers