How to Complete the Non-Profit Mailing Application

Non-profit mailing privileges are a great way to save money for your organization. The problem is the USPS makes it challenging to know how to start or what you need to have before you even begin. We’re here to make it clear and straightforward. Follow along, and you’ll have your application done in no time.…

Read More

THREE RULES FOR MAIL PIECE DESIGN

Mail piece design can be rather intimidating. Thankfully, for you, we broke it down into three essential, easy-to-understand rules. After working so hard on a mail piece design, you don’t want people tossing it in their trash. Most bulk mail is tossed aside because it fails to pass what we call “The 3 Rules for…

Read More

Informed Delivery by USPS – What is it? How does it work? | 2018 Review

Updated April 2023. This review is designed to give you a full understanding of the Informed Delivery service by USPS. How you might ask? Because we go in-depth about the questions you need answers to when using Informed Delivery by USPS. In short: We spent countless hours reading documentation and figuring out exactly what Informed…

Read More

Cold Calling Works with Direct Mail Marketing

Cold calling and direct mail… perfect together? We usually think of both approaches as differing, and not combined. However, properly used, there exists an accelerator effect that yields more sales. By using personalized letters with good data, Cornerstone Services, Inc. has easily been able to demonstrate better results in business-to-business cold calling using direct mail strategies which…

Read More

Chicken Shipping 101 Mailing a Chicken through USPS

CHICKEN SHIPPING: A HOW-TO I know what you’re thinking… you always wanted to ship a chicken to someone special, but you were not sure how. Here is the Cornerstone Services Inc. step-by-step instructions for making your chicken shipping dreams come true. Follow this guide to ensure the chicken mails safely and successfully to any destination…

Read More

Periodicals a Complete and Essential Overview 2018

NOTICE: This article contains outdated information. Click here to check out the updated 2024 version of this guide on Periodicals! Periodicals: How to evaluate mail and apply. The periodicals rate class is generally used for newspapers, magazines, and newsletters.  Periodicals get mailed through the Postal Service™ several times a year, largely to people who specifically request these…

Read More